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Chris Boaz
CMO,
GBG Plc
Global B2B technology CMO with 20+ years driving growth, transformation and innovation across SaaS, enterprise technology and high-growth markets including identity verification, Regtech, eCommerce and Fintech. Track record of turning business strategy into global GTM programmes, rebuilding marketing organisations, and leading high-performing international teams that use data, technology and AI to sharpen effectiveness, accelerate pipeline and drive commercial growth. Trusted at SLT level, partnering with CEOs, sales and product leaders to reshape GTM strategy, modernise marketing capability, and tie investment to measurable business outcomes.