Lucas leads communications and external affairs at Zopa, the British digital bank pioneer trusted by 2 million customers. Lucas joined Zopa in 2021 and, since then, has led multiple new product builds and launches, including Zopa’s award-winning current account, Biscuit. Driving a step-change in the bank's profile, he quadrupled Zopa's media coverage in the press and crafted the new narrative for its transition from a P2P lender to a fully regulated bank, including its profitability narrative. Lucas has 20 years of on-the-record media experience leading communications and managing issues for VC backed, high growth technology firms. His career also spans high-stakes national politics and journalism, giving him a sharp instinct for how stories land with the public and the press.