Speakers

With more than 25 years in FinTech and RegTech, Lucy has worked across just about every corner of the industry, from global tech firms to fast-moving scale-ups. She’s the Founder and Fractional CMO of Heavens Sent GTM Services, a consultancy that helps start-ups and scale-ups turn brilliant ideas into sustainable growth. Her superpower? Turning messy go-to-market chaos into clarity, focus and momentum (without the corporate fluff).

Lucy has held senior marketing roles at IBM, Fiserv, SimCorp, Wealth Dynamix, Qumram, CUBE and Salv, where she built and led high-performing teams that drive measurable impact. A data-driven marketer through and through (because guts are good, but numbers tell the truth), she combines strategy, creativity and commercial acumen to build brands that actually grow.
RegTech is her passion, and you’ll often find her on stage or behind a mic talking about it, or hosting CMO Therapy, her podcast for marketing leaders who crave honesty, not hype. She’s regularly recognised as a Top 10 RegTech Influencer, a Favicon Top 50 FinTech Creator and a long-time member of the Innovate Finance Women in FinTech Powerlist (2017–2025).

Lucy is a passionate advocate for diversity and inclusion in financial technology. She co-founded RegTech Women (now part of Risky Women), sits on the Advisory Board for FinTech B2B Marketing, and serves as an Ambassador for the Women of FinTech community, helping elevate the voices and visibility of women driving change across the industry.